With stagnant website traffic averaging around 20 visitors per day, Ridgeway Country Club needed a fresh, new website to tell their unique story, appeal to new potential members, and serve the needs of current members. Stellar Blue took on the challenge by designing a new, multimedia-rich, and responsively designed site. Since the website launched nearly eight months ago, the site is now averaging nearly 200 visitors per day.
Ridgeway Country Club’s goals revolved around visually showcasing their premier 18-hole course that is a primary draw for members, as well as highlighting the elegant banquet and event facilities available for private events. They also wanted to make the website more functional for members by creating a special events calendar to draw attention to their own special events.
Having a multi-goal approach to this project meant bringing in the entire Stellar Blue team to make sure the website was able to accomplish all of these things simultaneously.
We first focused on how we would tell the story of the beautiful golf course. Our multimedia team got our drone in the air and flew through the entire 18 holes on a spectacularly sunny day. Showcasing the course hole by hole gave our team the best way to help Ridgeway to stand out from its competitors on the web. These videos were not only used in the hero space of the website but are also available via a video and photo course tour on the site.
Informational overlays on the videos for each hole of the course to give prospective members a birds-eye view of what their day of golf will be like and give them stats on yardage and handicap before they even hit the course for the first time.
The nearly 900 percent increase in average daily visitors since the new site launched almost eight months ago shows how it has become a hub for current and prospective members.
Stellar Blue is also planning a wedding video shoot to provide a virtual reality 360-degree view of the banquet facilities, which is scheduled to be completed this upcoming summer.
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Balestrieri is a trusted industry leader in abatement, adaptive reuse, aerial imagery, environmental building demolition, and renovation services. Our team at Stellar Blue Technologies had the opportunity to build and launch a new custom website. It was important that we listened to their story to truly understand their brand in order to exceed expectations on their web design and development project and showcase the unique personality of the Balestrieri brand.
Balestrieri wanted to create a beautiful website including galleries to showcase their projects as well as highlight the services they offer. It was important to acknowledge their team, culture, and values including their K9 icons.
The Balestrieri website had many unique animations and design elements including a zoom feature photos, video background loops, equipment animation, interactive mouseover effect on employee photos, locations, and more!
Stellar Blue’s design and development team included unique features that truly brought the Balestrieri brand to life. Our team was able to stay on target to launch this large website project under tight deadlines producing stellar results for our client.
Earth Sense Energy Systems, based out of Dale, Wisconsin is the Country’s largest retailer of pellet burning stoves and inserts, dedicated to the sales, service, and installation of energy-efficient, high-quality products, and accessories since 1991.
Earth Sense Energy Systems contacted Stellar Blue to streamline their e-commerce experience for their new and existing customers as well as incorporating a website design refresh that reflected their current brand look and feel.
Their homepage features large imagery of their products in a variety of environments and puts their products at the center of attention. Stellar Blue incorporated the brand’s rustic font along with a torn paper effect and muted colors to reflect their current branding while keeping the focus on the products themselves.
The site also features an interactive dealer location map that will direct customers to a dealer if the product they wish to purchase can not be purchased online.
The Hemophilia Outreach Center located in Green Bay Wisconsin is a comprehensive treatment center that provides care, knowledge, and support to those diagnosed with bleeding disorders.
Their drive to create support network and provide knowledge to those with bleeding disorders led them to Stellar Blue in search of a new website. They wanted an easy to navigate website that provides their patients with comprehensive information while incorporating a brand refresh to give the website a modern and clean look.
The design team incorporated their brand’s colors and logo elements throughout the new refresh and added in some additional colors to their brand palette to bring contrast and diversity to the site. The curved elements of the logo were mirrored in the curved section dividers and graphic elements which adds visual interest while also leading visitors’ eyes down the page.
The design and development teams worked together to incorporate an animated process section that walks newly diagnosed patients through the steps of their journey with a bleeding disorder, by making this layer interactive it not only holds the visitors attention but provides invaluable information as to the next step they have to take with the Hemophilia Outreach Center.
Other features on the site include social media feed, custom designed interior pages, donation form, and online bill pay.
If you would like to know how Stellar Blue can help improve your website, contact us today!