Balestrieri – Marketing

Stellar Blue uses its 16+ years of marketing experience and understanding to research, strategize, and implement the best strategies to increase Balestrieri’s brand awareness, facilitate the organization’s goals and maximize ROI.

What We Did

  • Reviewed the current website and submitted a list of future possible website updates including navigation changes, new web pages, remove, update or consolidate existing pages, update content and make changes to the header/footer.
  • Developed a plan to ensure that advertising/marketing efforts focused on attracting future clients. The campaign management could include:
  • Additional analytics review and recommendations for continued growth.
  • Periodically meet to review the results of the current month’s initiatives and recommend the forthcoming month’s marketing and campaign priorities.
  • Brainstorm, create, and collaborate on a monthly calendar of organic social media posts and creative for two to three posts per week.
  • Work with client on new landing page and blog post topics.
  • Create six (6) email campaigns (one campaign every other month) for distribution to Balestrieri’s target audiences including creating any new email template designs.
  • Recommend and implement additional SEO including strategic keyword placement and spot-optimizing current website content, metadata, title tags, copy, image, etc.; citation and listing updates and optimizations for accuracy, consistency, and SEO best practices; backlinking recommendations and backlink owner requests; and implement website plugin or API extensions to accommodate SEO best practices.

Special Features

  • Marketing Retainer
  • Page Optimization
  • Blogging
  • Multimedia
  • Custom Graph Design
  • Social Media Content Strategy

What can we help you find?

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Business Operations Manager at Stellar Blue

1. When I'm not working, I am ...

Playing with my kids outside or trying out a new recipe.

2. What attracted you to want to work at Stellar Blue?

The flexibility with my schedule and the ability to work from home in my PJs!

3. How is Stellar Blue’s culture achieved working remotely?

The ability to chat a co-worker and set up meetings throughout the day allows for you to connect with other team members easily and efficiently. 

4. When have you witnessed Stellar Blue’s mission/values in action?

In meetings with clients we provide complete transparency and honesty with them in what we know is the best solution is for their business.