The purpose of theĀ BDS redesign was to better highlight their capabilities as a stocking distributor with a large linecard and key value added services that are in demand in their space. The new website offers an improved user experience and prioritizes the information that is the highest value to a first time visitor. The new user flow simplifies the quoting process and makes it easier for buyers to upload their requirements.
What We Did
New UIUX
Enhanced Imagery
Better Messaging
Implementing a more Customer (user) focused approach