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3 Social Media Tools You Should Be Using

posted on April 20, 2016
Marketing Social Media

3 SOCIAL MEDIA TOOLSIf you have a social media strategy and want to spruce up your content, these three tools can help! Snapchat On-Demand, Canva, and Hootsuite are all very different, but can all be very beneficial in helping you to promote your brand.

Snapchat On-Demand
Snapchat is now the most popular social media site among teens according to Mashable, tying closely with Instagram. Snapchat is also ranked as the fourth most popular social media platform overall. The company has been impressed with users’ creativity with snapchat filters and has decided to allow individuals and businesses to create their own filters. From a business perspective, this is a great social media tool because when a person is at your business they can snap a quick selfie using your filter, and they’ve promoted your business for you!
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Here’s how to do it:
Design: Snapchat has templates that you can use, or you can upload your own artwork made in Photoshop.
Map: Pick the time you want your geofilter to run and start a geofence for it.
Buy: Purchase your filter (pricing starts at $5) and submit your geofilter for review. Snapchat On-Demand

Canva is a great tool for making graphics for social media posts! It is super easy to use and can help you make fun, vibrant graphics quickly. Stellar Blue uses Canva all the time for blog and quote graphics, for example. You can use custom dimensions or use the templates already provided, pick a cool font, and use icons, graphics and stock photos provided by Canva or upload your own images!

Canva can also be used for creating graphics for things other than social media. You can make creative business cards, presentations, flyers, and much more to help you promote your business! Canva

Hootsuite is a social media management platform. It will connect to all of your social media accounts and post for you! So, when you have time, you can create your posts and plan them to send out when you want them to!
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Select the social media platforms you want to post to, create your content in the box, add media such as pictures and videos, and schedule the time you want your posts to go out. As you can see, we have our Google+, Twitter, Facebook, and all of our LinkedIn Showcase and Group pages connected to our Hootsuite account. Hootsuite

If you would like to learn more about these awesome social media tools, contact a Stellar Blue Representative today!

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