On March 2nd, Twitter began allowing tweeters the ability to embed Twitter video onto their websites. With Twitter Video rolling out about a month ago, users can now capture, edit, and share videos directly from the Twitter App. Making the new video embed feature even more user friendly.
YouTube has allowed publishers to embed video for years, but now video tweets on twitter.com are supporting a video market generator that publishers can copy and paste code directly to a website. The feature can be found under the “more” prompt which leads you to generate HTML code.
After uploading or finding an old video tweet of yours on Twitter clicking the “more” prompt button (shown above) will now allow you to select the embed tweet option. After selecting embed tweet, the HTML code is generated and a preview of what your video will look like on your website appears. (Shown Below)
With the new functionality, Twitter is trying to become one of the popular video channels we see being dominated by Youtube and Facebook. Twitter also hopes video will be a source to help them drive more readers to its website or app and shape its image as a leading news provider.
Interested in learning about this new video feature? Now is the perfect time! Join us March 26 for our workshop on maximizing photo and video to supercharge your social media.