Stellar Analytics Presents: Campaign URLs

Stellar Analytics allows you to track the performance, visitor traffic and behavior of your website. In our Stellar Analytics blog series, we will go over a few of the most popular and helpful features of Stellar Analytics and how you can use each feature to better understand your own website and how it performs.

Listen as Social Media Strategist Shelby Milock explains how to use the Campaign URL feature.

The Campaign URL feature within Stellar Analytics allows you to track how certain links drive traffic back to your website based on the distribution channels that link was shared to.  For example, you could share one blog article to multiple channels including Facebook, LinkedIn and even your email contact lists. The Campaign URL feature allows you to add special attributes to one link so you can better track how one link traveled across multiple distribution channels.

The Campaign URL feature just one of the many features you will find with Stellar Analytics. With Stellar Analytics, you can find out:

  • How visitors found your site
  • How long visitors were on your site
  • All of the pages the navigated through on your site
  • Visitor Frequency such as new and regular visitors
  • View which pages visitors used to enter the website
  • Which pages made them leave
  • Which technology they’re using (Desktop or Mobile)
  • Are they completing (converting) the action you were hoping for?
  • What visitors currently on your site are doing through the real time data tool

Stay tuned to our blog and YouTube channel for more bite-sized analytics videos explaining some of the more popular and useful features of Stellar Analytics. If you’d like more information right away about what Stellar Analytics can do for you and your company, contact a Stellar Blue representative today!

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