Each year more businesses and organizations are taking advantage of social media platforms like Facebook, Twitter, and blogging to help market their business.
But what about other social media platforms out there? One that gets overlooked a lot is Google+. Most people don’t even realize that Google+ has a separate account available for business pages. Yes, we know, Google+ is not as popular as Facebook, but that doesn’t mean it cannot be used as another marketing tool to help your business. Here are some things to think about, if you are still unsure about setting up a Google+ business page:
•Google is the top Search Engine: Google+ can influence searches for all the businesses that have included you in their circle. Google+ offers more ways for Google’s search engine to understand trends and behaviors of your business. By being able to see what your business shares or what you are reading, it can help understand your business better, and broadcast it to the proper audience. And with the recent integration of Google flushing all of its social networking content through its search filter, it just another way for people to find your business!
•Hangouts Can Be Useful: Hangouts can offer a great opportunity for businesses to interact with each other or clients in a more personal manner. Its also nice if you already are in a circle with another business and connect and share ideas without having to travel to see each other.
•Use it as another way to market your business: Adding the Google+ button to your website’s pages or product’s, it’s another way to market your business or brand. In the end to get the most our of your Google+ business page, you need to broadcast it on your website, blog, and other social media platforms, keep everything connected.
Now that you have a better idea of how Google+ can help your business, go out and try it!
Attend one of Stellar Blue’s upcoming workshops to learn more about other topics that can help innovate your business! Register here!