No matter the size, any business can see success with social media if utilized properly. Small companies have particularly been fond of Facebook and Twitter. According to a recent marketing survey, 90 percent of small businesses are on Facebook and 70 percent are on Twitter.
But small businesses are not just “on” these networks, they’re active. The number of small businesses that have increased their social media budgets is four times higher than those that have decreased their budgets. This suggests that social media marketing is working…and growing!
Stellar Blue sees some of our best small business clients posting local event invites, motivation quotes, or happening news in the community. They engage with other small businesses in the area, as well as create 2-way communication directly with their clients.
Funny to think that as little as two years ago, many of these same business owners were not even willing to look at Facebook or Twitter for more than 15 minutes. Now, according to market research, around 43 percent of owners spend 6+ hours every week tweeting or posting on Facebook.
This proves that times are evolving, and now more than ever it’s important to harness social media and keep up to speed with digital marketing changes and trends. Don’t be part of the 10 percent of business not on Facebook!
Attend one or both of Stellar Blue’s upcoming workshops on Facebook!
- Building a Presence with Facebook: November 7th from 3-5pm
- Get Your Business Started with Facebook: November 8th from 8-10am
Visiting stellarworkshops.com to check out our event schedule! Hope to see you soon!